SMES AND CIRCULAR ECONOMY BUSINESS MODELS’ ADOPTION FOR SUSTAINABLE DEVELOPMENT IN NIGERIA: A CONCEPTUAL REVIEW

Authors

  • Okonkwo, Raphael Valentine Obodoechi Okonkwo Department of Marketing, College of Management Sciences Michael Okpara University of Agriculture, Umudike, Abia State – Nigeria. https://orcid.org/0000-0002-1759-9158
  • Orji Nina Orji Department of Hospitality and Tourism Faculty of Administration and Management Sciences University of Calabar
  • Smart Iheoma Iheoma
  • Iheanacho Umunna Chidiebere Iheanacho Department of Marketing Faculty of Administration and Management Sciences University of Calabar

DOI:

https://doi.org/10.64415/jams.v1i1.31

Keywords:

Adoption, Circular Economy, Barriers, SMEs, Sustainable Development

Abstract

The circular economy (CE) represents one of the most progressive paradigms in contemporary business management, emphasizing the deliberate integration of environmentally responsible practices to achieve both present and future sustainability objectives. Despite its growing relevance, much of the academic and professional discourse has predominantly focused on large corporations, often overlooking the crucial contribution of Small and Medium-scale Enterprises (SMEs) in advancing sustainability transitions. Against this backdrop, the present article provides a comprehensive review of circular economy business models as instruments for sustainable development and explores the specific barriers constraining the adoption of CE practices within the Nigerian SME sector.

Downloads

Published

2026-01-04